About

Sarah Fay Krom is a multidisciplinary artist, designer, educator, and developer of digital media that plays with the intertwining of visuals, story and interaction. 

I have been involved with computer games and interactive media in some capacity for over twenty-five years. Starting out as an animator and storyboard artist, I have covered the creation and production spectrum from story design to coder to creative director, often wearing both artistic and technical hats. 

As a faculty member at a number of institutions, I have taught traditional and computer-based media, and developed curriculum for new programs or majors in animation, game and interactive media. Specific courses include animation (hand-drawn, computer and interactive), game design and development, digital art and interactive media, web development, and interactive storytelling. Most recently I was an Assistant Professor of Practice of Interactive Media at New York University Abu Dhabi (NYUAD). Prior to that I taught within the Interactive Media Arts program at NYU Shanghai, the Armstrong Institute for Interactive Media at Miami University in Oxford, OH, at the National University of Singapore, at Fachhochschule Kiel University of Applied Sciences in Germany and within the animation department at DeAnza College in CA. 

I earned my MFA at UC Santa Cruz’s Digital Arts and New Media program, where I was part of the Games and Playable Media Group and Expressive Intelligence Studio, and a BFA from Carnegie Mellon University, where I studied drawing, film theory and computer graphics.

My work as an independent Designer/Director and a full time member of game development teams has given me the opportunity to work with many great clients over the years, including Cartoon Network, Discovery Channel, Disney Online, Nickelodeon, Hasbro, Mattell, Nokia/Sony Activision, Leapfrog, Backbone Entertainment, Imaginengine, Gizmo6 and Wildbrain Studios.

Much of my focus has been on visual storytelling that has some interactive facet. It is where the intent of drama, the design principles and palpable pleasures of gameplay, and the visual latitudes that animation affords converge in common purpose. Recent work has been made using a game engine, or developed for the web, and I mention the technology first because I am always tinkering with the digital processes to better understand the expressive potential they hold. Through designing, building, teaching and writing, I continue to work on, and play with, this possibility space.

Photos top to bottom: Faculty photo from NYU Abu Dhabi; Playing with an exhibit at ACMI in Melbourne, Australia; Playing a 24-Hr Game Jam game at NYU Shanghai, Apparently keas like the rubber around car windows (which I did not know).

I have been involved with computer games and interactive media in some capacity for over twenty-five years. Starting out as an animator and storyboard artist, I have covered the creation and production spectrum from story design to coder to creative director, often wearing both artistic and technical hats. 

As a faculty member at a number of institutions, I have taught traditional and computer-based media, and developed curriculum for new programs or majors in animation, game and interactive media. Specific courses include animation (hand-drawn, computer and interactive), game design and development, digital art and interactive media, web development, and interactive storytelling. Most recently I was an Assistant Professor of Practice of Interactive Media at New York University Abu Dhabi (NYUAD). Prior to that I taught within the Interactive Media Arts program at NYU Shanghai, the Armstrong Institute for Interactive Media at Miami University in Oxford, OH, at the National University of Singapore, at Fachhochschule Kiel University of Applied Sciences in Germany and within the animation department at DeAnza College in CA. 

I earned my MFA at UC Santa Cruz’s Digital Arts and New Media program, where I was part of the Games and Playable Media Group and Expressive Intelligence Studio, and a BFA from Carnegie Mellon University, where I studied drawing, film theory and computer graphics.

My work as an independent Designer/Director and a full time member of game development teams has given me the opportunity to work with many great clients over the years, including Cartoon Network, Discovery Channel, Disney Online, Nickelodeon, Hasbro, Mattell, Nokia/Sony Activision, Leapfrog, Backbone Entertainment, Imaginengine, Gizmo6 and Wildbrain Studios.

Much of my focus has been on visual storytelling that has some interactive facet. It is where the intent of drama, the design principles and palpable pleasures of gameplay, and the visual latitudes that animation affords converge in common purpose. Recent work has been made using a game engine, or developed for the web, and I mention the technology first because I am always tinkering with the digital processes to better understand the expressive potential they hold. Through designing, building, teaching and writing, I continue to work on, and play with, this possibility space.

Photos top to bottom: Faculty photo from NYU Abu Dhabi; Playing a 24-Hr Game Jam game at NYU Shanghai; Playing with an exhibit at ACMI in Melbourne, Australia; Apparently keas like the rubber around car windows (which I did not know).